We are in the middle of a communication revolution like the world has never seen. Individuals are getting more messages to more people. And the most important fact is that they are getting those messages to people who want to receive them, thanks to social media.
Generation Y, individuals born between 1970 and 1990, will out number the baby boomers in 2010. They are moving away from the hassle of using email. Over 95% of them have joined a social network. But don't think they are the only ones using social media. Facebook's fastest growing segment is 55-65 year old females.
Today over 80% of companies use LinkedIn as their primary source of finding employees. YouTube is employed by the corporate world for uses ranging from training employees to promoting products. Facebook allows businesses to get input from their customers immediately. And the smart companies learn what their target audience wants and they provide it for them.
Take a look at this to learn more:
Do you have any doubts about social media?
Give me a call or send me an email. I'll look forward to hearing from you.
